Introduction to Training Initiatives

In the podcast, Mathias shares his experience implementing a new training program at Elkjøp, utilizing digital simulations to enhance employee engagement and customer interactions.

Focus on Customer Understanding

Mathias emphasizes the importance of understanding customer needs before presenting solutions. He suggests that employees should ask more questions to ensure they are offering the right product the first time. This approach not only benefits customer satisfaction but also positions employees as effective sellers.

Feedback and Evaluation

Mathias reveals that the overall Feedback response was positive, with an impressive rating of 4.7 out of 5. Employees found the training engaging and informative. A key takeaway from the feedback was the desire for more digital simulations integrated into in-store training, allowing new employees to practice customer interactions in a safe environment.

Reflective Learning Process

Mathias discusses the need for reflection after the training sessions. He acknowledges that the one-hour limit on gameplay did not allow enough time for participants to analyze their performance and engage in meaningful discussions about their experiences. He believes that dedicating more time to reflection is essential for deep learning and internalizing new skills.

Future Directions

Looking ahead, Mathias expresses enthusiasm for expanding the use of games in training at Elkjøp. He envisions a hybrid approach that combines digital and physical training methods, fostering a more comprehensive learning experience. The goal is to ensure that all new employees engage with the simulation game and use it as a tool for dialogue with their leaders.

Conclusion

Mathias concludes that the experience gained from the initial implementation of the game will inform future training sessions at Elkjøp. The positive impact observed on employee engagement and performance underscores the value of integrating gamification into training strategies. As Elkjøp continues to innovate in its training methods, Mathias looks forward to exploring further opportunities for enhancing employee development and customer service.